The Media Planner will be responsible for creating and executing monthly and seasonal self-service advertising campaigns aligned with the strategies defined by the Digital Performance Lead and the CMO. This role requires meticulous attention to detail, ensuring flawless execution, and delivering campaigns that achieve planned KPIs.

100% in office in CDMX

• Plan and execute digital advertising campaigns with precision, ensuring flawless delivery and alignment with strategies.
• Calculate and manage campaign rates, ensuring accuracy and efficiency.
• Monitor campaign performance and ensure all planned KPIs are met or exceeded.
• Perform monthly reconciliation of budgets, tracking expenditures and optimizing as needed.
• Prepare comprehensive Post-Buy reports to assess campaign results and identify improvement opportunities.

• Experience: 3+ years working with Digital Advertising Platforms such as Meta Ads, Google Ads (Search, Display, and YouTube), and TikTok Ads.
• Metrics Expertise: Proficiency in managing and analyzing key performance metrics (KPIs).
• Analytical Skills: Ability to understand and work with complex data structures to make data-driven decisions in media planning.
• Communication: Excellent communication skills to collaborate effectively across teams.
• Teamwork: A cooperative approach to fostering a collaborative and productive work environment.

Preferred Qualifications

• Certifications in Meta Ads and/or Google Ads.

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